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“Everyone’s going to want to use it for porn,” I said.
I was talking with my friend Steven Kotler, author of several of my favorite books like “Bold” and “Tomorrowland” and one of the foremost thought leaders on the state of the future. We were talking about virtual reality.
I wasn’t right about the porn. Well, maybe I was. I’ll guess we’ll find out.
But the truth is, virtual reality has the power to impact our culture like no innovation before. We will literally be living in a new world.
You may have heard about virtual reality late last year. It got a lot of press. It’s quieted down lately, but this trend is for real.
One thing Steven mentioned is that, for reasons too complicated to dive into, VR will be able to release the five most potent pleasure chemicals in our brain: norepinephrine, dopamine, serotonin, anandamide and endorphins. These chemicals make VR really fun and addictive. Like a video game on crack.
Sign me up.
Back in the ‘90s, my dream was to go to graduate school to learn about virtual reality. Virtual reality was just in the beginnings then. My goal at the time was to build an artificial intelligence (AI)-based model of emotions so that the characters you find in a virtual reality can respond to with “real” emotions.
Whatever. I was thrown out of graduate school so it didn’t work. But I never stopped keeping track. I watched it build bit by bit over the past two decades.
Now it is here. And we have to pay attention.
This has big implications, even outside of the porn industry. For instance, education. That cocktail of happy hormones is really good at improving brain function and memory. This could be revolutionary for our education system in terms of customized learning and equal access for all kids.
Or jobs. Think about it. A virtual world opens up literally endless possibilities in terms of a brand new marketplace. Why go to a store to buy a shirt when you can try on and purchase a customized fit without leaving your house?
Hell, you could climb Mount Everest if you wanted to, or go to the polar ice caps to study global warming.
VR has the capacity to launch the largest migration in human history. As in, we could basically be living entirely in a virtual world. Working, making friends, having meaningful experiences.
I have to admit this to you. I’m a little scared. I don’t know exactly what this world will look like. What will this mean for the non-virtual world? Will any of us ever leave our couches again?
But the truth is, it doesn’t matter if you’re scared. People are buying VR headsets. The future is here, and it’s virtual reality. And we have to pay attention.
So here’s some good news.
Technology is constantly accelerating. Every year, it’s getting faster and faster, developing and expanding exponentially. And when it does this, it creates huge opportunity. VR is going …read more
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