Jewellers must say whether diamonds are mined or synthetic – US FTC

The US Federal Trade Commission, which investigates allegations of deceptive advertising, said on Tuesday that it has sent warning letters to eight companies to insist that they distinguish in advertisements between diamonds that come from mines and those made in laboratories.

The FTC said that it had found instances where the eight companies advertised diamond jewelry "without clearly and conspicuously disclosing that the diamonds are laboratory-created," according to the letter.